CCTV Building

This iconic new addition to the Beijing skyline combines the entire process of TV making -- administration, production, broadcasting -- into a single loop of interconnected activity. Two structures rise from a common production platform, each with a different character: one is dedicated to broadcasting, the second to services, research and education. They merge at the top to create a cantilevered headquarters for management.

Built directly adjacent to the CCTV, the Television Cultural Center (TVCC) will house public programs on site including a theater, cinemas, restaurants and five-star accommodation. The building will also serve as the international broadcasting center for the 2008 Olympics.



“The project is one of the most visionary since modernism and beyond. It pushes the limits of architecture, not just formally but, more importantly, socially, culturally, and technologically through the reinvention of the tall building. The various functions of buildings, their spatial articulation and organization, have been completely rethought to provoke a new kind of collective construct with the potential for social and urban change.”

Tina di Carlo, assistant curator of architecture and design at the Museum for Modern Art (MoMA)